Those small businesses you shop at still get their products from big businesses at the end of the day. Or their workers who you’re paying by shopping there will spend money at big businesses. It won’t significantly affect the engine that is the economy at the end of the day. Consumer choice only works against specific businesses you can target which if you wanted to have a campaign to for example not to shop at big chain grocery stores that could be good. If anything though that’s another mixed message I’ve seen with this event, is it no spending in general like what a lot of the original fliers for the event said or is it just no spending at big businesses? Either way if your goal is to shut down the economy to show businesses and the government that the people don’t want what Trump is doing then you’re gonna be much more effective through unions and shutting down workplaces through strikes. If your goal is instead to punish businesses that support Trump that can work depending on the business but needs to be more targeted and there are a lot of companies that even if you try to boycott you’ll still end up supporting them indirectly.

It still has to be organized though with a union, you need things like strike funds and the small amount of legal protections that come with having a union such as preventing them from just firing the workers who don’t show up. It has to be a large amount of people that are organized, otherwise the companies can just fire them and find replacements and the strike will be over.

Then there should be a stronger focus on getting people to organize and unionize in their workplace. Cause a general strike won’t work without a strong organized work force and this kind of action focuses much more on individual action that makes you feel like you’re doing something when you’re really not. I’d rather direct the energy that people have right now towards things that will actually have an impact like providing resources and pushing people to unionize to build the base needed for a general strike.

It’s different when targeting a specific business as that kind of boycott can continue indefinitely. A boycott against spending any money or going to any business can only last so long and therefore companies will see a downturn and then probably a spike in sales as people buy a bunch of stuff at once that they were planning to buy during the boycott. I agree with the other comments that organizing workplaces to eventually form the base for a real general strike would be a more effective strategy to actually hurt businesses.

I mean yeah I think the main problem is just Google having all that data about you and potentially selling it to others whether that be for advertising, robocalling, or other things. So it really just comes down to how comfortable you are allowing Google to be able to use your emails and communications from corporations to see what things you like. Only time it really matters more is if you are using email for more personal or secure communications which yeah I would always prefer using better encrypted more messaging focused apps like signal for or just talking in person when possible.