Organizing around denying consumption is the exact opposite of what a general strike would do. This does nothing but make people feel like nothing they do matters because it’s focusing on the exact opposite of what we should be organizing on. We should be organizing around labor.

I can’t tell if these online “consumption power” movements are just a reflection of the complete lack of class consciousness. Or if they are planned distractions that are designed to fail to make people feel powerless. I think it’s a bit of both.