Alyssa Antoci, the niece of the owners of the luxury grocery store, went viral on TikTok after sharing her review of the berry from the Japanese vendor Elly Amai.
Erewhon Market (/ˈɛrɛhwɒn/ ERR-eh-hwon) is a California-based upscale grocery chain with ten locations, all in Los Angeles County, California, United States.[4][5][6]
In June 2021, Erewhon became a Certified B Corporation, recognizing its commitment to social and environmental responsibility.
Well, originally it was a novel, which is what I know the word for:
https://en.wikipedia.org/wiki/Erewhon
…but apparently it’s also a luxury California grocery store.
https://en.wikipedia.org/wiki/Erewhon_Market